Last updated: 7/2009

"Here's A Quick & Easy Way To Become A Marketing And Advertising Genius In Less Than 7 Minutes A Day

Learn the step-by-step method of getting block-buster responses from EVERY advertisement or sales campaign with these 21 simple, do-able MP3 lessons.
Finally... the advertising genius of Claude Hopkin's Scientific Advertising is now available in hi-fi quality MP3s!

Dear Friend,

For the first time, you too can now internalize the timeless pricinples taught in Claude Hopkins' Scientific Advertising while driving to work, commuting, working out at the gym, jogging, mowing the lawn, gardening... whenever your mind and ears may be available while doing routine tasks... in 21 high quality MP3 recordings.

While reading the book will help, it is a known fact that spaced repetition helps us remember better.

Listen to them over and over again and internalize the principles so that you will apply them SUBCONCIOUSLY, as if it's already a part of you!

With these principles, you now have the golden opportunity of winning with every ad you publish, every brochure you print, every email you send, your website copy... even your resume!

You'll discover secrets such as...
How safe is advertising? Can it justify itself?
(Chapter 1 - page 1)

What is the only purpose of advertising? Get this wrong, and you spend lots of wasted money finding out what's right.
(Chapter 2 - page 6)

Discover why the best ads asks no one to buy!
(Chapter 3 - page 11)

Find out how studying simple mail order ads can multiply the pulling power of any ad! (Chapter 4 - page 13)

Discover the real power of headlines... find out what you have gone wrong. (Chapter 5 - page 19)

Discover how an identical offer, worded just differently, brought in many, many times more sales.
(Chapter 6 - page 23)

"... a tungsten lamp gives more light" vs "...it gives three and one-third times the light...". Which one is better... discover why the better one outpulls the other. (Chapter 7 - page 27)

Long wordy ads... or short, to the point ads? Find out who wins... and why. (Chapter 8 - page 30)

Do pictures and photos help get more responses?
(Chapter 9 - page 34)

Why are clever inventions almost always commercial flops? (Chapter 10 - page 40)

How much research is considered enough?
(Chapter 11 - page 42)

How to name your product and service for maximum profit.
(Chapter 12 - page 46)

Discover how using samples can multiply your profits. (Chapter 13 - page 50)

Shortcuts and strategies to get your product distributed nationwide. (Chapter 14 - page 55)

How to run test campaigns that virtually guarantee you mind-blowing success. (Chapter 15 - page 60)

Are dealer promotional costs killing you? Find out.
(Chapter 16 - page 65)

Is it better to highlight the losses... or to highlight the benefits?
(Chapter 18 - page 68)

Discover the power of simple "letter writing"... and reap in the harvest. (Chapter 19 - page 71)

How a proper product name brings in years of continuing profits... and how the wrong name kills the same product. (Chapter 20 - page 73)

A simple test to see if your ad is ever read.
(Chapter 21 - page 75)

It's about time you won - BIG TIME !
Let's face it, everyone is lazy, especially to study. Not many of us have the time nor patience to sit down and curl up with a marketing book.

But almost everyone has the time to listen to audio while doing other physical activities, while the brain idle e.g. like driving, exercising, commuting, waiting at the doctor's... the list is endless.

During these "idle" moments, plug into the wisdom of Claude Hopkins and soak in his vast experience in advertising and marketing.

Here's what David Ogilvy says about the book...

"Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times"

-- David Ogilvy

Now instead of reading the book seven times, all you have to do is press "PLAY" on your iPod, or portable audio device and learn (without any conscious effort) tactics and strategies that have skyrocketted sales for countless others like yourself.

We went through a lot of trouble to ensure that these recordings were top-notch. Listen for yourself... Click here to listen to an excerp of "Chapter 6 - Psychology" (opens a New Window)

Get the 21 MP3 files of the FULL TEXT of the book with INSTANT DOWNLOAD today to start your journey to advertising and marketing success.

All recordings are studio quality and narrated by a voice you may recognize in countless movie advertisements over the radio!

Not only that, you will also receive the FULL TEXT of Scientific Advertising in PDF format - print it out and you have the master document to follow along with the audio if you like! This is selling for $10.17 and above in Amazon! It's FREE with your order!

If you want to, you may use virtually any CD burning software to convert the MP3s to AudioCD with almost no loss of quality. Now you can have the best of both worlds - MP3s or AudioCD!